Digital Transformation – A Catalyst for Self-Learning and Strategic Innovation of Business Owners

Digital Transformation (DT) is no longer just about applying technology; it is increasingly seen as a journey of growth that enhances the self-learning ability of business owners. For small and medium-sized enterprises (SMEs), the capacity for continuous and independent learning is a key factor to adapt to a volatile market and to drive strategic decision-making (McKinsey, 2023).